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I can definitely help you rewrite tech news for an Indian audience, including USD to INR conversion and HTML formatting! **However, you haven't provided the original tech news article.** Please provide the text you'd like me to rewrite, and I'll convert the prices (using ₹86/$) and tailor the content for an Indian audience, then format it strictly as HTML with the specified `div` classes. --- **Once you provide the article, it would look something like this (example using a generic news piece):** ```html

New Flagship Smartphone Targets Premium Indian Market

Mumbai, India – Global tech giant Innovatech today unveiled its much-anticipated flagship smartphone, the "Apex Ultra," positioning it as a game-changer for Indian consumers seeking top-tier performance and features. Priced starting at an estimated ₹86,000 (converted from an initial US launch price of $999), the device aims to capture the hearts of tech enthusiasts across major Indian metros like Bengaluru, Delhi, and Hyderabad.

The Apex Ultra boasts a stunning 6.7-inch OLED display, a powerful A15 Bionic-equivalent chip, and a revolutionary triple-camera system, promising an unparalleled user experience. Innovatech is also emphasizing its commitment to localizing features, with enhanced support for multiple Indian languages and a focus on network compatibility across various Indian telecom providers.

Pre-orders are set to begin next week, with an expected launch offer including no-cost EMI options and significant trade-in bonuses, acknowledging the value-conscious yet premium-seeking Indian consumer base. Local manufacturing efforts are also reportedly underway to potentially reduce costs and boost availability in the long run.

Further details:

The new Apex Ultra is not just about raw power; it's also designed with the Indian user in mind. Its battery life, for instance, is optimized for long usage, a common requirement given daily commutes and extensive media consumption. Moreover, the company highlighted partnerships with leading Indian content providers to offer bundled subscriptions with the new device.

Innovatech representatives at the virtual press conference indicated that while the base model starts at ₹86,000, a more advanced variant with higher storage will retail for around ₹1,12,000 (approx. $1,300). They expect strong sales, especially during the upcoming festive season, driven by strong demand for premium devices in India despite global economic headwinds.

Analyst estimates suggest that while the premium segment is competitive, Innovatech's brand loyalty and aggressive marketing strategy could help the Apex Ultra carve out a significant market share against rivals in the ₹75,000-₹1,25,000 price bracket.

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